(NewsNation) — Chick-fil-A is branching out from its signature chicken sandwiches with a new beverage-focused concept called Daybright, set to debut this fall in the Greater Atlanta area.

The standalone venture will serve specialty coffees, smoothies, and cold-pressed juices, according to Restaurant Dive. It will be operated by Red Wagon Ventures, a Chick-fil-A subsidiary created in 2017 to explore new business concepts beyond the company’s traditional restaurants.

Daybright will not feature Chick-fil-A’s core menu items but will instead focus entirely on drinks.

The name pays homage to a red wagon Chick-fil-A founder Truett Cathy used to sell Coca-Cola to neighbors when he was six, according to Restaurant Drive.

More details about Daybright’s offerings and future locations are expecte

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