Hindware, bathware, tiles, and consumer appliances brand, has introduced its new brand positioning, ‘Designed for Sukoon’. The campaign reimagines homes as sanctuaries that go beyond functionality to offer wellbeing and comfort. Conceptualised by MullenLowe Lintas Group, it reflects Hindware’s focus on creating a warm and inviting world for consumers filled with calm, care, and comfort.

The ‘Designed for Sukoon’ idea comes alive through innovations like a multifunction shower that mimics monsoon rain, a smart WC with a warm seat, splash-free faucets, vibrant washbasins, IoT chimney with Maxx Silence Technology, and premium tiles that blend durability with design.

Shashvat Somany, head of strategy, Somany Impresa Group and Non-Executive Non-Independent Director, Hindware said: “For over s

See Full Page