LONDON — Now that the dust — and bits of thread and sequin — have settled on the European runways , the pressure is on brands, designers and merchandisers to deliver “newness” into stores and convince luxury’s increasingly stubborn shoppers to start spending again.

The pressure is on.

The financial analysts are watching every move the big brands and their new designers are making. They are expecting innovation, creativity and freshness, and also keeping a hawk eye on changes in pricing and the value-for-money offer.

With the European fashion weeks coming to a close earlier this week, and buyers still writing their orders, the big banks have expressed their hopes — and concerns — for luxury fashion following the flurry of designer debuts this season.

HSBC was the most bullish, point

See Full Page