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In the 5 years since its launch, Damson Madder has had its fair share of viral and cult hype alike, and for good reason.

Beloved of fashionistas all over, the British brand prioritises sustainability with practices like using recycled and deadstock fabrics in their clothes, and using more organic cotton with every year that passes.

It’s not just their methods that are worth your attention, but their designs too – the Damson Madder look is all about quirky, eye-catching d

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