The Nashville Entrepreneur Center's 2025 NEXT Awards will take place on Oct. 20. Ahead of the event, the Nashville Post will be featuring the finalists of each category in an ongoing series. The Post is a media sponsor for the NEXT Awards.

Products & Services - Startup Finalists

A Roze Affair

Founders: Joshua Maldonado & Jian Maldonado

Josh and Jian Maldonado Photo: RYAN GREEN

Company highlights:

• A ROZE AFFAIR produced the inaugural Potential Has No Age Summit in partnership with SHISEIDO and ForbesWomen. This empowering afternoon of storytelling and inspiration redefined the intersection of age, beauty, and ambition through impactful panel conversations and a networking cocktail hour featuring SHISEIDO’s Vital Perfection product discovery.

• In 2024, A ROZE AFFAIR

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