For decades, Apple has stood unchallenged at the pinnacle of the tech world. Apple has been popular for its sleek hardware, intuitive design, and pioneering products like the iPhone and iPad, the company’s influence has shaped the digital landscape.
But John Sculley, Ex CEO of Apple, has a warning for his former employer, OpenAI is the first real threat Apple has faced in many years.
Speaking at the Zeta Live 2025 conference, Sculley pointed to a shift in the industry that could leave Apple in the dust. The culprit? Artificial intelligence.
While companies like Google, Samsung, and the upstart OpenAI have rapidly embraced AI, Apple has lagged in the race to integrate next-generation technology into its ecosystem.
For Sculley, this is not just a missed opportunity but it is a ‘cri