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A leading renewable energy supplier, has today announced the launch of a first-of-its-kind time-of-use tariff which creates personalised pricing rates based on individual household energy usage patterns.

So Energy has launched the tariff, So Unique, which uses intelligent technology to analyse historic smart meter usage, creating unique Peak, Off-peak and Super Off-peak rates tailored to each customer's actual lifestyle and energy habits.

So Energy is now inviting customers to join a waiting list alongside the tariff launch which will involve around 100 customers.

This technology goes beyond standard three-rate tariffs by determining individual time bands and pricing for each household. So Unique identifies when they personally use the most and least electricity.

This mean

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