Amid shaken trust in American institutions, information is our most valuable currency. From politics to law and media, Americans are on a quest to remain informed, but many are questioning what is true or what isn’t.

Truth and trust go hand in hand, and we cannot restore trust in institutions unless we can agree on the facts, if not our feelings. With the emergence of artificial intelligence, concerns about misinformation and disinformation are compounded. For example, 85% of Americans are concerned about AI spreading fake audio and video to the masses.

As a co-founder of the AI-driven quantitative research platform Outward Intelligence, I share these concerns. Indeed, AI can lead to unintended consequences that erode trust in the pursuit of truth — separating real from fake. However, th

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