New Delhi, Oct 16 (PTI) Puranique Spirits, a France-based premium beverage maker, has announced its foray into the Indian market with the launch of Premium Vodka and Cognac.
It plans to introduce the full portfolio by 2026 in India, which is one of the fastest-growing premium markets in the Alchobev segment.
It has also roped in Bollywood actor and filmmaker Mahesh Manjrekar as its brand ambassador, Puranique Spirits said in a statement.
Puranique has introduced two signature products, Puranique Vodka, which the company claims it to be distilled nine times for smoothness and VSOP Cognac.
"With this strategic entry, Puranique Spirits aims to bring its legacy of European distillation to one of the world’s fastest-growing premium spirits markets," it said.
The company’s operations draw f