When Apple launched the iPhone Air, the big question wasn't whether the phone will be good; Apple doesn't often produce bad phones. The question was whether there's a demand for a thin iPhone in the first place.

Judging by a new report from Nikkei , the demand is there but it's very low.

The report, published Wednesday, claims that Apple is "drastically" cutting iPhone Air production while boosting other iPhone 17 models instead. This is due to lower than expected demand for the iPhone Air, but also because the demand for the iPhone 17 and the iPhone 17 Pro models has been "unexpectedly robust."

Nikkei's sources say that the iPhone Air originally accounted for "roughly 10% to 15%" of overall new iPhone production this year. However, the production has now been cut "nearly to end of

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