Uber Technologies Inc. is adding sports retailer Hibbett Inc. to its Uber Eats platform as more big-box shoe and sneaker retailers focus on how to shopping easier for their customer base.

The new partnership guarantees that consumers across the U.S. can shop nearly 900 Hibbett locations and get their athletic performance shoes, apparel and gear delivered on demand to wherever they want — in as little as one hour. The ability to shop Hibbett’s assortment mix on the Uber Eats app went live on Thursday, ensuring that athletes, sneakerheads and fans can get the latest sneaker drops, running shoes and lifestyle sneakers on the Uber platform.

Users on the app need to navigate to the retail category and select their local Hibbett store. From there, they can browse sneakers and other options,

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