Ever since Apple announced its AI strategy revamp under the Apple Intelligence banner, there is a perception that it has been struggling to maintain a swift pace with its lofty ambitions.

There are increasing signs, however, that Apple is making some much-needed headway in this sphere, as per the tidbits gleaned from Apple's Q3 2025 Earnings Call .

Apple Intelligence: A winding road ahead

Do note that Apple has been working to introduce a number of key Apple Intelligence features with its Spring 2026 iOS update (iOS 26.4 most likely). These include:

In-app Actions

Personal Context Awareness

On-Screen Awareness

Of course, Apple Mac users can already enjoy most of these features, courtesy of the Sky app, which is basically an AI assistant for macOS that leverages the power of AI m

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