TIME is taking its most ambitious leap yet to reimagine how readers engage with TIME’s journalism through artificial intelligence. Today, we’re launching the TIME AI Agent , a unified, AI-powered platform that is built on a foundation of trusted reporting and advanced generative technology. The Agent doesn’t just inform, it interacts.

This project builds on over a year of development and two previous launches. Earlier this year, we introduced personalized daily audio briefs, short, human-sounding updates that delivered the most important stories directly to audiences. In December 2024, TIME and Scale AI launched an experiment: a generative experience tied to Person of the Year , designed to bring one of TIME’s most celebrated franchises to life in a new, conversational form.

Why

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