AMARILLO, Texas (KFDA) - Many vendors are showing up to the Civic Center this weekend for the 30th World Championship Ranch Rodeo and one business owner speaks on the importance of community support.

The Trade and Trappings Show provides a space for many vendors to come display their talents.

The WRCA has been able to host one business at the rodeo for over 27 years.

The business owner expresses what it means to them to have the support of the community as the economy continues to change.

“Local support means everything to us because if it wasn’t for that, we wouldn’t be able to stay in business. Especially over the last five to 10 years and the shift in the the economy, and just the way the buyers buy, the consumer purchase, it’s become tough as a small business so,” said Cordelle Kel

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