The Food Safety and Standards Authority of India (FSSAI) has directed State and Union Territory Food Safety Authorities to immediately remove from sale all fruit-based beverages, ready-to-serve drinks, energy drinks, electrolyte beverages, and similar products that are being marketed using the term ORS in their brand names or product names.

In a regulatory order dated November 19, the FSSAI said several manufacturers continue to sell products labelled as ‘ORS’ despite earlier directions issued on October 14 and 15 that prohibited the use of the term in brand names or as prefixes or suffixes for food products. The authority underscored that the use of ‘ORS’ in this manner violates provisions of the Food Safety and Standards Act, 2006, because the term is associated exclusively with WHO-r

See Full Page