FRIDAY MIDDAY: The first estimates for Friday are in for Universal’s Wicked: For Good which is eyeing $68.5M today and $150M for the weekend at 4,115 theaters, which is at the top of the range we were spotting (not rivals which had crazy high estimates exceeding $175M).

If the figures hold at that 3-day level, here’s some of the records that the Jon M. Chu sequel is breaking as of this moment:

Note Friday’s $68.5M includes the $30.8M previews from Monday, Wednesday and Thursday.

RelishMix points out that the social media reach for the Universal sequel is enormous at 1.33 billion followers across TikTok, Instagram, Facebook, X, and YouTube. “Pre-release social media universe social media universestats on Wicked For Good are running 2.6X above family live genre norms across Tik

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