NEW YORK — One of the most storied American philanthropies is teaming up with the internet's biggest creator to instill young people with a concern for what they call the world's “most vulnerable” populations.

Beast Philanthropy, the charitable organization started by MrBeast founder Jimmy Donaldson, and the Rockefeller Foundation announced a strategic partnership Monday. The idea is to pair Donaldson's unique ability to capture youth attention spans with the foundation's 112-year history of using its resources and technology to tackle global problems.

Speaking together ahead of a Nov. 21 video shoot at MrBeast's Greenville, North Carolina, studio, the partners complimented the respective strengths they hope to exchange with each other.

“I’ve spent my entire life making YouTube videos.

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