Morrisons is introducing a huge change to hundreds of stores from 2026 (Image: Teesside Live)

Morrisons has revealed a significant transformation coming to 300 of its outlets. The retailer has confirmed a fresh partnership with Bauer Media Outdoor (BMO) which will see the installation and operation of a network of 300 digital displays across hundreds of its supermarkets .

The new displays will feature adverts, with the implementation scheduled to commence in early 2026. Steve Newbould, Head of Commercial at Morrisons , said: "We're pleased to be offering even more media opportunities for our customers to connect with their favourite brands through the rollout of new digital screens at our supermarket entrances.

"This is just one of the many innovative advertising solutions availab

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