Kicking The Stigma today unveiled a new apparel line at Shop.Colts.com and in-store at the Colts Pro Shop at Lucas Oil Stadium .
Now in its third year, the Kicking The Stigma Collection has a new look, taking the mental health movement beyond football and delivering streetwear-inspired pieces for everyday life.
The oversized athleisure is built for comfort, confidence and everyday wear. Colts blue meets the green ribbon promoting mental health and wellness, uniting team pride with mental health awareness. Designed in collaboration with a local Indiana creative, the gear features bold phrases with purpose, created to spark connection and remind fans they're never alone.
Plus, partial proceeds will benefit the Kicking The Stigma Action Grants , which directly fund nonprofits an

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