Parents will save money on baby formula with loyalty points and vouchers, the government has announced, as initial details of the child poverty strategy are revealed.

The strategy, which is due to be published tomorrow (5 December), will set out the government’s plan to tackle record levels of child poverty in the UK .

More than 4.5 million children are currently living below the poverty line. That is one in three children across the country.

Chancellor Rachel Reeves has already announced an end to the two-child limit on benefits from April. This is believed to be the quickest and most cost-effective way to lift hundreds of thousands of children out of poverty.

Charities and campaigners have welcomed this move but have warned that more needs to be done to fight child poverty, in

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