The LPGA has been flirting with a global makeover for a few years now. With a struggle in viewership , Craig Kessler has been scrambling to rope in resources. Amidst those complications, a seismic announcement dropped in early November. The Tour will now collaborate with the Saudi Arabia-backed PIF for the 2026 Aramco Championship. Even after it raised several eyebrows, the LPGA boss is adamant in justifying his stance.

“What we’ve effectively done here is…to bring Golf Saudi, the LET, and the LPGA together,” he explained when Golf Channel ‘s Gary Williams asked the ‘whys’ behind this decision. “To create…even more harmony in the ecosystem. And that is exactly what we’re trying to achieve here…partnership and harmony across women’s golf so that the future looks even better than

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