Target Corp. is making a style statement in SoHo — zeroing in on fashion as it looks to get its design mojo back .
The mass merchant has remodeled its store at 600 Broadway in New York, transforming what was a typical grab-and-go location with a tight edit of its women’s apparel assortment, a sharper beauty offering and a radically different approach to presentation.
Shoppers enter the 26,000-square-foot store into a round tunnel-like corridor, a journey into the bull’s eye. The Target red is everywhere, but looks more muted and refined on the formed fiberglass foam walls.
Fashion is the star at the entrance, but jackets and holiday sweaters and party dresses are interspersed with complementary offerings from across Target’s gigantic offering, including candles, pillows, sparkling g

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