Vince , the laid back, California-inspired contemporary brand, saw a significant boost in sales in the third quarter and continues to see selling momentum in the fourth quarter so far.

Net sales for the quarter ended Nov. 1 increased 6.2 percent to $85.1 million, from $80.2 million in the year-ago quarter. That easily beat expectations of flat to up 3 percent.

Wholesaling increased 6.7 percent and direct-to-consumer sales gained 5.5 percent. Vince operates 46 stores and 14 outlets.

The business was lifted by store renovations, website improvements, and solid product acceptance despite price increases due to new tariffs.

Profit expectations were also exceeded.

Gross profit was $41.9 million, or 49.2 percent of net sales, compared to $40.1 million, or 50 percent of net sales in the y

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