PARIS — Le Bon Marché is embarking on the third chapter of its own label Maison Rive Gauche.
Following a relaunch of the private label womenswear in January, the department store has enlisted illustrator and watercolorist Tatiana de Nicolay, bringing her dreamy, nature-driven aesthetic on board for its latest collaboration .
The collection brings two of de Nicolay’s hand-drawn signature prints to life. First, a reinterpretation of a navy and ecru Toile de Jouy, and a floral-stripe hybrid called “Bouquet Végétal.” The prints are applied across apparel and accessories.
The Belgian artist’s colorful aesthetic is inspired by her globe-trotting life. “My work is mainly inspired by nature. I’ve lived in Egypt, Morocco, Argentina, India — places that are so different from one another — an

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