An exciting slate of upcoming South titles spanning originals, blockbuster films, and high-engagement series was unveiled at JioHotstar’s ‘South Unbound’ event on Tuesday.

In the presence of South cinema figures like Mohanlal, Kamal Haasan, and Nagarjuna, the platform introduced 25 new titles and announced an investment of Rs 4,000 crore in South India’s creative economy over the next five years, as per Variety.

The event also saw the signing of a letter of intent with the state government, aiming to strengthen Tamil Nadu’s creative and production ecosystem.

The commitment represents one of the largest streaming investments to focus on regional Indian content, with 1,500 hours of fresh South content set to roll out over the next 12 months.

JioHotstar currently holds 400 million users,

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