There’s a buzz in the beauty community. After years of the clean-girl aesthetic reigning supreme - from stripped-back makeup to monochrome fashion - the tides are officially changing. Enter: maximalist makeup.

Swedish pop star (and honorary Brit) Zara Larsson , has spearheaded this colourful shift in 2025 with the help of her makeup artist, Sophia Sinot . Sophia is known for her larger than life glam, featuring bright colours, iridescent finishes and glittering gems. With each new bold look they produce, the whimsical trend grows - and it certainly shows no signs of stopping next year.

© @zaralarsson

In Pintrest's annual trends report, they predicted the rise of colourful glam in 2026. We spoke to Annabelle Taura, beauty expert at Fresha , to see how these trends will manif

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