Sam Leavitt’s move into the transfer portal has directly fueled his rising NIL valuation. The Arizona State quarterback received a $299,000 boost to his valuation this week, pushing his estimated worth to roughly $2.1 million. The uptick comes shortly after Leavitt formally entered the portal, which has sparked widespread speculation across college football. But Arizona State athletic director Graham Rossini was quick to shut down speculation that Leavitt’s departure was driven by money.

“It sounds like it’s something else, and I don’t really plan on commenting further than that,” Rossini told Arizona Sports.

With two years of eligibility remaining, Leavitt has already attracted interest from multiple programs. The reason behind his decision appears multifaceted. One potential factor is

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