Jerry Jones was never a small-time player, whether walking across the field at AT&T Stadium, juggling microphones from reporters like a pro, or striking deals that remade the professional football universe. Steely, charismatic, and frequently divisive, Jones made a career as a risk-taker and a visionary. His willingness to challenge the status quo not only shaped the Dallas Cowboys but also contributed so much to expanding the reach and the business of the NFL. That sense was something he had from the very beginning of his career.

When Jerry Jones was seated for an interview on Good Morning America , he reflected on the beginning of his football life. When Jones graduated from college, where he played but came to realize a professional in-game career wasn’t the future ahead for

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