Why your AI-generated content sounds like everyone else's and 4 ways to fix it

Jonathan Hunt for HubSpot

Why your AI-generated content sounds like everyone else's and 4 ways to fix it

There’s a challenge brewing for businesses everywhere.

Content is becoming virtually indistinguishable online, and it all boils down to the latest industry disruptor: AI.

It’s no secret that AI adoption is reaching top speed across many aspects of life and work. Statista predicts that by the end of this year, 378.9 million people will be using AI.

While these tools are more accessible than ever, this also defines a growing problem — everyone has access to the same resources. The universal ability to prompt ChatGPT or your favorite LLM for the same output, over and over again.

Unremarkable AI-generated content is flooding our screens as a result, creating a phenomenon known as