“What kind of perfume are you wearing?” is far from an uncommon question. However, most people aren’t today simply interested in the name of the fragrance or the brand. Rather, they want all the details, including the exact concentration of every scent you spritz. Good thing this isn’t hard to determine—all you have to do is look at the label.
Eau de cologne, eau de toilette, eau de parfum, and extrait de parfum—you can tell a lot about your perfume by each of these identifiers, which will be neatly displayed on your perfume’s label. “Each of these explains the strength of the formula,” explained Kevin Keller, co-founder of niche fragrance brand Fulton & Roarke. “In all of the traditional fragrance formats, you have a combination of alcohol, water, and fragrance oils.” The amount of fragr