MrBeast, the most-subscribed YouTube creator, has tapped into concerns about the growing influence of artificial intelligence (AI) and its impact on content creators' livelihoods.

Despite experimenting with AI himself, he took to social media to warn that AI-generated videos could threaten the careers of real creators.

"Scary times," he posted, noting uncertainty over the proliferation of generative AI in entertainment.

AI's Rapid Rise and Its Disruption in the Creator Economy

MrBeast, whose real name is Jimmy Donaldson, currently tops Forbes' 2025 list of highest-earning creators, earning $85 million and amassing over 634 million followers. With such immense influence, his opinions carry significant weight within the creator community. If someone as successful as him is alarmed by th

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