MXP has announced an update to its MXP365 Digital Guest Journey, featuring a new chat feature that enables private and group conversations among guests with access via mobile, web and MXP iTV in cabins.

The company said in a statement that the update provides easier coordination, real-time updates and a more connected onboard experience.

According to the statement, key benefits for cruise companies include:

An enhanced guest experience: Digital communication strengthens community and creates a seamless customer journey

Easy coordination: Guests can easily coordinate times and meeting points, share plans and connect during a cruise

Private chat groups: Family, friends, or fellow travelers stay connected in dedicated group chats with complete privacy

Real-time updates: Guests are autom

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