Major reforms would require vet businesses to make fundamental changes to the way they support pet owners

Proposals to transform consumer experience will lead to more choice and savings.

Twenty-one measures proposed, including better information on prices, treatments, medicines and ownership, a price cap on written prescriptions and a new comprehensive price comparison website.

Current regulatory system not fit for purpose and must be modernised to keep pace with commercial practice and ensure pet owners are protected.

CMA Provisional Finding

The market investigation – which is principally into vet businesses, not individual vets – identifies concerns, including that pet owners:

are often unaware of the prices of commonly used services and whether their local practices are part of large national chains

have no effective way of comparing vet prices when they get a pet or move areas

may