When I first ventured into self-employment a few years ago, I received a lot of advice from fellow freelance writers: Know your worth. Don’t take low-paying work.
The advice was valid, as too much low-paying work is a recipe for burnout. But to the newly self-employed, I would say: Know your worth. And also, there are very valid reasons to take low-paying work, if it can help launch your business.
You can open the right doors without selling yourself short.
The project is good for your portfolio
Potential clients will expect “proof” that your work is good—especially if it’s the type of work that can be displayed in a portfolio (design, video, writing, or other creative work). Portfolios don’t grow overnight. One good client at a lower rate will lead to a better client who pays more.
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