If you're a meticulous online shopper , you probably spend time scrolling through dozens of similar products on Amazon to find one that rises above the rest. A new AI tool from the shopping giant could help put an early end to your search. CNET

The shopping feature was announced by Amazon on Thursday. The Help Me Decide tool recommends a product after you've browsed several similar items and haven't made a purchase, by analyzing "your browsing activity, searches, shopping history and preferences" to deliver a product suggestion.

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Help Me Decide is the company's latest use of generative AI to improve the shopping experience. It follows addition

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