Lidl launches wrapping stations with paper based on what we all buy View Image

As 2025 draws to a close, Lidl is launching its first-ever Lidl Wrapped - showcasing the nation’s shopping habits and top buys. Using Lidl data to reveal some of the most checked out products across 10 cities in the UK, one of each region’s favourite items has been immortalised in a unique wrapping design.

F rom Manchester’s avocado obsession and Leeds’ purchase of over 133 million peas, to Bristol’s 11-tonne haul of coleslaw and Glasgow’s love of seven million ice cubes – some of each city’s favourite buys have been transformed into paper patterns .

One of each city’s favourite buy is:

● Birmingham - Roses

● Bristol - Deluxe Creamy Coleslaw

● Cardiff - 15 Welsh Mixed Weight Free Range Eggs

● Edinbur

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