Timothée Chalamet’s upcoming A24 movie , Marty Supreme, has been going viral thanks to great first reactions and its viral marketing moves. I mean it, Chalamet and co. are really going all in on the creative advertising strategies as they've literally put the movie's title on a blimp and the actor has posted multiple unexpected videos that have gone viral. However, one of the most viral marketing tools they have are the windbreakers that say Marty Supreme on them. Heck, even the actor's mom wants one, and he posted the texts to prove it.

In Timothée Chalamet’s latest Instagram photo dump, he’s got a lot of cute pictures of himself and his pupper and on-set photos from Marty Supreme. However, the one photo he shared that I can't get over is the screenshot of the text exchange

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