Wondrlab has announced that its commerce-media platform Hector now works with more than 350 brands across ecommerce, quick commerce and digital retail. The company said the platform has grown from an internal tech initiative to one that now supports over Rs 3,500 crore in ad investments for large digital-first and enterprise advertisers.

Hector has also received ISO certification and SOC compliance, allowing it to be deployed at scale by enterprise clients with defined data-governance requirements. The company said this foundation has supported its expansion into international markets, with the United States emerging as its second growth centre, followed by Japan.

Rakesh Hinduja, co-founder, Wondrlab Network, said: “Hector’s trajectory reaffirms Wondrlab’s founding belief that India can

See Full Page