Streax has appointed cricketer Jasprit Bumrah as the ambassador for its shampoo hair colour line, introducing the association through a new campaign titled 'Main Fast, Streax Super-Fast.' The film positions Bumrah’s precision and consistency alongside the product’s quick-application format and 5-minute colouring claim.

Priyancka Puri, Sr VP Marketing, Hygienic Research Institute, said: “We’re delighted to welcome Jasprit Bumrah to the Streax family. Streax has always stood for beauty, confidence, and a touch of everyday glamour — and our Streax Shampoo Hair Colour brings that promise to life in the fastest way possible. Today’s consumers want to look

their best instantly, and our super-fast formula delivers gorgeous colour in just minutes, withoutncompromising on shine or quality. Bumrah

See Full Page