On Wednesday (Dec. 10), Spotify announced it will now allow users to personalize their algorithm.
“Imagine a Spotify that doesn’t just passively learn from you but literally listens to you,” a company blog post reads. “For the first time, your ideas, your logic and your creativity can actually power the Spotify algorithm, directing how it thinks, adapts and responds to you.”
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As part of the rollout, the blog post introduces a feature called the “Prompted Playlist,” which will first roll out in beta to premium users in New Zealand on Thursday

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