Yupp Video Services (YVS), YuppTV's B2B technology arm and a global leader in white-label OTT platforms and streaming solutions, is proud to announce its strategic partnership with Chaupal, one of India's fastest-growing regional OTT platforms specializing in Punjabi, Haryanvi, and Bhojpuri content.

This collaboration marks a significant milestone in Chaupal's journey as it overhauled its entire technology stack to support its next phase of aggressive growth.

After three years of rapid expansion, Chaupal recognized the need to transform its technology foundation, with an aim to scale up while delivering an even better user experience. YVS helped Chaupal build a fully custom tech instance specifically designed for their unique requirements.

Joining forces, the teams created a modern, fle

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