LAS VEGAS (KLAS) -- Declining tourist numbers to Las Vegas have grabbed nationwide attention, and the Las Vegas Convention and Visitors Authority is launching a national advertising campaign to lure visitors back.
The "Welcome to Fabulous Las Vegas" campaign is listening to the "wants and needs of our visitors," said Michon Marton, CEO of R&R Partners, the LVCVA's advertising agency.
A 60-second television commercial will launch during Thursday's NFL season opener between the Dallas Cowboys and Philadelphia Eagles. The commercial shows an office worker wishing for a break from the day-to-day doldrums. During the commercial, several famous Las Vegas locations are shown. • LVCVA launches a national campaign to entice more visitors to Las Vegas after several months of decreasing tourist n