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Nearly half a century after it first debuted, Timex is revisiting a pivotal chapter in horological history with the reissue of the SSQ — its first-ever LCD digital watch. Originally launched in 1975, the SSQ represented a major turning point not only for Timex but for the entire watch industry. It arrived at a time when digital technology was beginning to redefine how people interacted with time itself, marking the dawn of a new era that favored precision and innovation over tradition.

With the SSQ Digital Reissue, Timex faithfully recreates the pioneering design and futuristic charm that made the original so influential, reminding the world why this unassuming digital timepiece remains a cornerstone in the evolution of modern watchmaking .

A 1970s Revoluti

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