The International Cricket Council (ICC) is confronting a major media rights challenge just two months ahead of the 2026 T20 World Cup in India, after Reliance Industries-controlled JioStar informed the ICC of its intent to withdraw from the broadcasting deal. The decision comes despite two years remaining on the four-year contract, reportedly due to substantial financial losses.
Following JioStar’s formal notice, the ICC has restarted the sale of media rights for the 2026–29 cycle in India, targeting $2.4 billion. By comparison, the 2024–27 rights were valued at $3 billion and included at least one men’s tournament each year. The ICC reportedly approached Sony Pictures Networks India (SPNI), Netflix, and Amazon Prime Video, but no broadcaster has yet agreed due to the high valuation, leav

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