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It’s that magical time of year again: the lights are twinkling, the cocoa is flowing and your shopping list is getting longer by the minute. Of course, you’re Googling “ presents for dad who hates everything,” but now, there’s a new trending edit we’re all about.

Enter the Google Holiday 100, the exclusive edit of what to buy ahead of Christmas based on what people (like you!) are *actually* searching. The search engine’s strategy team has crunched the clicks, tracked the trends and unwrapped the data to bring us The Top 100 Gifts for 2025. It’s a list so good, it basically shops for you.

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