For the first time in its 17-year history, the Indian Premier League (IPL) has posted a two-year consecutive fall in its overall ecosystem valuation. In the 2025 report by D and P Advisory, the IPL’s valuation has declined from INR 92,500 crore in 2023 to INR 82,700 crore in 2024, and to INR 76,100 crore in 2025. This decline indicates a change from unabated growth to structural re-balancing.

Media Rights Consolidation Brings End to ‘Auction Fever’

One of the primary reasons for the decline is the consolidation of IPL’s media rights in the merged entity “JioStar” which is Disney Hotstar + Viacom18. Removal of the rivalry bidding has deflated the value of rights, limiting the exponential increases witnessed in previous cycles. The absence of competing broadcasters has reduced the erstwhil

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